Future of Perfumery
Customer
Swiss Chemical Company
Developing multi-modal tool to enable transformation of image or text description into an fully-fledged perfume
Challenge
- Complexity of developing tool with very little labelled data and to handle the fuzzy nature of of matching images and text to perfumes
Solution
- Used pre-trained transformer models to understand text and images
- Produced semantic joint embedding to link text and images to perfume descriptors
- Generative models either created a new perfume or suggested a matching one from existing range
Business impact
- Tool was a POC and achieved its aim of showing the feasibility of such an approach
- Showed to the C-level management and founders of company which praised the tool
- Stepping stone for potential future project building on this initial POC